Comments on: It’s Never too Late to Win with Customer Experience: The Comcast Turnaround https://customersthatstick.com/blog/its-never-too-late-to-win-with-customer-experience-the-comcast-turnaround/ You can have the best customer experience in your industry Fri, 06 Oct 2023 09:26:46 +0000 hourly 1 https://wordpress.org/?v=6.8.1 By: Adam Toporek https://customersthatstick.com/blog/its-never-too-late-to-win-with-customer-experience-the-comcast-turnaround/#comment-225432 Mon, 10 Jun 2019 20:21:54 +0000 https://customersthatstick.com/?p=15178#comment-225432 In reply to Vanessa O’Brien.

Thanks Vanessa! And totally agree. Orgs can’t win over the long term with bad customer experience; they can only get away with it for so long.

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By: Vanessa O'Brien https://customersthatstick.com/blog/its-never-too-late-to-win-with-customer-experience-the-comcast-turnaround/#comment-225246 Tue, 04 Jun 2019 06:06:06 +0000 https://customersthatstick.com/?p=15178#comment-225246 Well written Adam, Really without focusing on customer experience any business cannot be survived for a longer period. Customer satisfaction matters for the business. If CX leaders focus on customer experience, it can change the business position at any point. Tools like CSAT.AI, DigitalGenius, Salesforce Einstein can be helpful in the field of customer service.

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By: 354: Are you neglecting key moments in the customer journey? https://customersthatstick.com/blog/its-never-too-late-to-win-with-customer-experience-the-comcast-turnaround/#comment-217682 Tue, 29 Jan 2019 16:29:53 +0000 https://customersthatstick.com/?p=15178#comment-217682 […] Customers That Stick® post, It’s Never too Late to Win with Customer Experience: The Comcast Turnaround […]

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By: Adam Toporek https://customersthatstick.com/blog/its-never-too-late-to-win-with-customer-experience-the-comcast-turnaround/#comment-216841 Mon, 14 Jan 2019 15:04:38 +0000 https://customersthatstick.com/?p=15178#comment-216841 In reply to Jeff Toister.

Hey Jeff! The answer is yes, and no. Meaning yes, scores are improving (overall), and no, I don’t have the numbers. 🙂 I took notes on certain things, but not others. I think some of the other people that were there included numbers in their blog posts. Now that you bring it up, I’ll add the links to their posts here sometime soon.

I distinctly remember that there was a difference between new customers and existing customers, which had lower overall scores. This overlays with the part of the post about being known for one thing and then trying to be known for the inverse; you’re fighting preconception and confirmation bias. It’s a long and difficult road.

I look at it like the analogy of a plane changing course. If you alter the course by a few degrees; it’s hard to notice much difference after ten minutes. But that little change puts the plane in another state after a few hours. The question will be whether or not Comcast can maintain their heading and if any external factors push them off course in the process.

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By: Jeff Toister https://customersthatstick.com/blog/its-never-too-late-to-win-with-customer-experience-the-comcast-turnaround/#comment-216800 Sun, 13 Jan 2019 15:51:00 +0000 https://customersthatstick.com/?p=15178#comment-216800 That must have been a fun meeting to be in! My question: dog & pony show aside, what evidence do you see that the turnaround is working? Have CSAT scores gone up? Is retention improving? The latest ACSI numbers I saw from Comcast weren’t encouraging, though I realize that’s very macro.

It would be fascinating to see Comcast succeed, mainly because there just aren’t many good turnaround stories for organizations at that scale.

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